Kelsey | Single | Filipino | IT Grad | Quezon City | SEO Specialist | Tahimik | Simple | Chubby (?) | Medyo Tamad (hehehe)
Brace yourself. This is the most comprehensive list of link building strategies ever created. Think I’m lying?
Little changes can have big results. Here’s a list of a few quick things that any client can do on his or her own, just to get started on the path of (eventually or immediately) building links and improving the linkability of the site.
To reach the top of the SERPs and stay there, your website must deserve to be there. It needs to be the best in class. It must offer the best user experience in that niche. Fortunately, a number of free tools can help you achieve that goal.
Search engine optimization processes made great strides in the last few years.
When the phrase first appeared, SEO web design intended little more than stuffing your great 90’s website with whatever terms you had been optimizing for, getting listed on famous directories, and populating your meta data for the search engines to evaluate.
Google Webmaster Tools should be just as important to a SEO professional as Google Analytics. Google has continued to develop and maintain webmaster tools to include new features as the same time it is improving Analytics. The Webmaster Tools labs continues to showcase new features, such as author stats and structured data. However, while these new developments mean better optimization of websites, some of the classic features of Google Webmaster Tools still help SEOs keep a firm grasp on their metrics and how to improve.
The quality of your website can have a major impact on the overall success of your SEO campaign.
Some of us are self-taught, some of us emulate or improvise or were mentored. As marketers, we draw on both our experience and learning to do the best work possible.
Most of the time marketers are both impressed and impressive – valuable and valued. But sometimes, and only sometimes, we notice ourselves borrowing tactics or techniques from traditional marketing practices.
Broken link building may perhaps be the most effective, white-hat link building strategy in years. In particular, broken link building is appealing because the success of the campaign is directly proportional to how much good you do for the web. You profit only if you create good content to replace lost or abandoned content that webmasters still want to link to. This is the type of strategy that marries so many of the competing interests our industry: content vs. links, link earning vs link building, inbound vs. outbound, etc.
How do you build a keyword list for a relatively normal site with limited amounts of template content? In these engagements you build a keyword list and then optimize individual pages for individual terms. Brand websites are a good candidate for this kind of keyword research.